Technical Product Designer, Hasbro
Ben is the Technical Product Designer for Hasbro's Integrated Play, which blends physical smart toys and digital games. For 16+ years, Ben has worked in the field of connected hardware/software consumer electronics, starting with gaming peripherals company RedOctane, creators of Guitar Hero and Dance Dance Revolution game interfaces. Before the debut of the iPhone, Ben worked on several cross-functional R&D teams designing IoT experiences between Zaurus PDA’s and AQUOS televisions at Sharp Electronics in Japan and a RFID-secured data analysis software suite for Lockheed Martin’s IS&GS division under a DARPA contract. Moving back to consumer products, Ben continued to work on internet-driven connected play experiences for Will Wright, Electronic Arts, Nexon and now Hasbro, the worlds #1 toy company, where he develops patented innovations that enable entirely new ways to connect and play with your things via wireless technologies.